The Platform 195 Retail Media team integrates the most experienced people and best technology and data in the marketplace. By supercharging advertising and partner marketing we deliver significant incremental revenue across e-commerce sites, apps, inflight media and social and programmatic channels.
Discover why top retailers use our market-leading retail media technology platform and our bespoke managed service to scale their media solutions and partner marketing, deliver effective campaigns for partners and drive revenue, passengers and profit.
Our proprietary omni-channel Retail Media platform, Uplift Ads, is designed to help you save time and cost through connected, efficient delivery and reporting across all digital touchpoints and multi-channel partnerships. It scales to accommodate thousands of suppliers across channels and source markets.
End-to-end ideation delivering complete media monetisation strategies, advertising unit placements, commercial go-to market strategy, efficient advertising operations and advice on technology and commercial partnerships.
Our cutting-edge ad server Uplift Ads powers all kinds of advertising formats on site, such as sponsor listings or native ads, with server-side implementation that enables fast loading and avoids revenue leakage from ad blockers.
Don't have an in-house production team? Outsource advertising, design & production operations to us with our managed service, or use our team to complement your in-house resources when you need an extra pair of hands.
Uplift Hub – our unique campaign management tool – allows customers to manage onsite and offsite media from the same interface, as well as allowing sales & campaign management stages, automated creative approval, finance and CRM integration, as well as automated screenshots and one-click campaign reporting.
Leverage one of the most advanced audience extension ad networks in the market, maximise the value of your audience and scale media revenues through off-site campaigns across Connected TV, Programmatic Display, Social Media, Programmatic Out of Home, Proximity Mobile, Audio and more.
Full commercial enablement through media kit ideation, design and production (including inventory analysis, rate cards and ad packages per geography/product when required), as well train & support retailer partnership, sales and supply teams.
Your all-in-one Retail Media platform
Modernise your media offering
Deliver efficiently and effectively
Increase revenue and profits
Grow your media and partnerships revenue with Uplift's unified platform. Connect to existing and create new media channels on-site, off-site and in-store with automated delivery and reporting.
Learn moreSet up, optimize and report all your media plans in one location
One-click reporting for efficient ad operations
Campaign assets easily stored and easy to access
Live reporting on campaign status down to every line item
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